HP has been criticized of late for its pricey $11.7B acquisition of Autonomy (This NYT DealBook story refers to a JPMorgan Chase analyst report which argues the deal “sets an unfavorable precedent for future acquisitions to come.”) Here's a WSJ story arguing that HP should learn from IBM's acquisition strategy. Excerpt:
Boring deals tend to be better deals. That's the tip Hewlett-Packard should take fromInternational Business Machines' latest acquisition.
On Tuesday, IBM bought little-known Q1 Labs, a small, privately-held security software specialist, for an undisclosed price.
Not surprisingly, the deal failed to excite. Acquisitions like H-P's $10 billion blowout buy of Autonomy get far more attention. They also tend to be worse for shareholders.
Contrast that with IBM's stated strategy to spend $20 billion total on acquisitions from this year thru 2015. What sets IBM's dealmakers apart is their discipline. They target small companies that will benefit from being plugged into IBM's massive, worldwide distribution network. They also look for compelling technology that fits with their existing products.
The strategy seems to have worked well. IBM's return on capital, which measures total operating profit after taxes relative to total debt and equity invested in its business, has averaged a healthy 16% since 2000, according to CapitalIQ data. Over the same period, H-P's return on capital has averaged 9%. It makes sense that IBM would have higher returns given its greater emphasis on high-margin software. Yet the fact that its returns continue to grow suggests the company's acquisition strategy is creating value for shareholders.